All About Online Shopping

Identification

The process of online shopping is really easy. It allows people to shop for products and services from the comfort of their own home with the help of a computer and internet connection. A person can visit an online retailer and purchase an item with their credit card. The products or services are then delivered to the address that was provided. With a growth of 33% in 2005, online shopping is continuing to gain popularity all over the world.

Benefits

There are a number of benefits attached to online shopping. The most important advantage is that of convenience. Customers can buy whatever they want during breaks at work or while they are at home without going into crowded malls. Online shopping allows people to shop at any time of the day. One can also book mark a page and come back when they think that the time is right without feeling rushed.

Warning

Always make sure that you are shopping on websites that are legit. You can do so by looking up their names in the Better Business Bureau database. Be careful of phishing. Make sure that the website is secure by ensuring that the address starts with ‘https’. Only give out information about your credit card once you are sure that it is secure. Try and use a credit card as opposed to a debit card or checking account as it is easier to have the theft stopped as compared to the other two alternatives.

Considerations

Don’t get carried away with the cheap rates that you are getting online, as they may pad up process in the shipping. So, be careful and ensure that you double check the shipping rates and compare them with postal rates from UPS, Unites States Postal Service or FedEx. Also, make sure that you do not over pay your shipping charges and look for other details like cancellations, return policy etc. Make sure that you have the contact information of the online retailer in case you have any questions or want to track your shipment.

Types

Today, you can buy absolutely anything online. People buy groceries, food products, medicines and even herbal remedies. The most popularly bought products online are books. According to an online article by Nielsen in January 2008, 41 % of internet users bought books online. Clothing, DVDs, electronics, games and tickets are a few other things that are popularly bought through the online medium.



Source by May Andersen

Cashmere – The Ultimate in Wool

The Cashmere wool does not need any introduction. In fact it is so famous that this is the name that rings in the minds of most people whenever there is a mention of wool. It is famous for its softness and is known as one of the finest qualities of wool that is produced in the world. It is also extremely strong and the clothes made from it are extremely warm. Many celebrities have always been seen wearing clothes made out of this wool which goes on to prove its appeal and charm and also proves that it will remain fashionable forever. The best thing about this wool is that it provides incredible warmth without being heavy. Lots of garments are made from it which includes sweaters, scarves and other similar clothes. Everything made out of it has a timeless appeal and is considered to be very elegant. No matter what the occasion is, you can wear clothes made out of this wool and you will immediately realize its power over other people. Its fame and popularity has never declined over the years.

Even though it is very famous, many people do not know its origins. It is very important for us to know the origins of the most famous wools in the world. This wool is extracted from the fur of a certain type of goat. These goats can be found in many parts of the world including Iran, Tibet, China and India. Historically, rulers from different parts of the world have gifted clothes made out of this wool to their loved ones to show their affection. Clothes made out of this wool have always been considered a prized possession and an exotic gift. No wonder people who receive it treat it like a privileged possession. It is very expensive and hence owed to market demand, many countries where it was not produced traditionally have started breeding Cashmere goats. There are many designs of clothes made out of this wool and it is extracted from different parts of the body of the goat. Goat down is the most popular and expensive because it is considered to be extremely soft.

So no matter what the occasion, when you wear clothes made out of cashmere wool, not only will you feel incredibly warm but you will also look extremely smart and elegant. People will treat you with respect as everyone knows the value of this wool.



Source by Finchley Bows

Refrigeration Maintenance, Walk-In Coolers and Freezers

Most refrigerators and walk-ins seem virtually indestructible and problem free, but you’ll get longer life out of yours by following these safety and maintenance tips. Clean the door gaskets and hinges regularly. The door gaskets, made of rubber, can rot more easily if they are caked with food or grime, which weakens their sealing properties. They can be safely cleaned with a solution of baking soda and warm water. Hinges can be rubbed with a bit of petroleum jelly to keep them working well. Dirty coils force the refrigerator to run hotter, which shortens the life of the compressor motor. They should be cleaned every 90 days, preferably with an industrial-strength vacuum cleaner.

Walk-in floors can be damp-mopped but should never be hosed out. Too much water can get into the seals between the floor panels and damage the insulation. A refrigerator only works as well as the air that’s allowed to circulate around its contents. Cramming food containers together so there’s not a spare inch of space around them doesn’t help. Also try to keep containers (especially cardboard ones) from touching the walls of the cabinet. They may freeze and stick to the walls, damaging both product and wall. Use a good rotation system: First in, first out (FIFO) is preferable. Or put colored dots on food packages, a different color for each day of the week, so everyone in your kitchen knows how long each item has been in the fridge.

WALK-IN COOLERS AND FREEZERS

A walk-in cooler is just what its name implies: a cooler big enough to walk into. It can be as small as a closet or as large as a good-size room, but its primary purpose is to provide refrigerated storage for large quantities of food in a central area. Experts suggest that your operation needs a walk-in when its refrigeration needs exceed 80 cubic feet, or if you serve more than 250 meals per day. Once again, you’ll need to determine how much you need to store, what sizes of containers the storage space must accommodate, and the maximum quantity of goods you’ll want to have on hand. The only way to use walk-in space wisely is to equip it with shelves, organized in sections. Exactly how much square footage do you need? The easiest formula is to calculate 1 to 1.5 cubic feet of walk-in storage for every meal you serve per day. Another basic calculation: Take the total number of linear feet of shelving you’ve decided you will need (A), and divide it by the number of shelves (B) you can put in each section.

This will give you the number of linear feet per section (C). To this number (C), add 40 to 50 percent (1.40 or 1.50) to cover “overflow”-volume increases, wasted space, and bulky items or loose product. This will give you an estimate of the total linear footage (D) needed. However, linear footage is not enough. Because shelves are three dimensional, you must calculate square footage. So multiply (D) by the depth of each shelf (E) to obtain the total square footage amount (F). Finally, double the (F) figure, to compensate for aisle space. Roughly half of walk-in cooler space is aisle space. Another popular formula is to calculate that, for every 28 to 30 pounds of food you’ll store, you will need 1 cubic foot of space. When you get that figure, multiply it by 2.5. (The factor 2.5 means only 40 percent of your walk-in will be used as storage space; the other 60 percent is aisles and space between products.)

The result is the size of the refrigerated storage area you will need. For a walk-in freezer, simply divide your walk-in refrigerator space by two. Larger kitchens, which serve more than 400 meals a day, may need as many as three walk-in refrigerators for different temperature needs: one for produce (41 degrees Fahrenheit), one for meats and fish (33 to 38 degrees Fahrenheit), and one for dairy products (32 to 41 degrees Fahrenheit). The walk-in is used most often to store bulk foods. Because this often means wheeling carts or dollies in and out, the floor should be level with the kitchen floor.

This leveling is achieved by the use of strips (called screeds) that are applied to the floor. Coolers don’t come as a single unit; they are constructed on-site. The walls, ceilings, and floors are made of individual panels. Wall panels should be insulated to a rating of R-30, which means a 4-inch thickness. They come in various lengths and widths, with 12-by-12-inch corner panels at 90-degree angles. They can be as short as 71?2 feet or as tall as 131?2 feet. The most common type of insulation inside the panels is polyurethane, and the outside walls of the panels can be made of stainless steel, vinyl, or aluminum. Stainless steel is the most expensive, and aluminum-because it’s the least expensive-is the most popular choice. If the walk-in is an outdoor installation, aluminum is the most weather resistant.

The installer will be sure the unit has interior lighting. The floor panels for walk-ins are similar to the wall panels. Load capacities of 600 pounds per square foot are the norm, but if you plan to store very heavy items (like beer kegs), a reinforced floor can be purchased with a load capacity of up to 1000 pounds per square foot. The refrigeration system of a walk-in is a more complex installation than a standard refrigerator, primarily because it’s so much bigger. Matching the system (and its power requirements) with the dimensions of the walk-in and its projected use is best left to professionals, but it’s important to note that a walk-in accessed frequently throughout the day will require a compressor with greater horsepower to maintain its interior temperature than one that is accessed seldom.

A 9-foot-square walk-in would need at least a 2-horsepower compressor. The condenser unit is located either on top of the walk-in (directly above the evaporator) or up to 25 feet away, with lines connecting it to the walk-in. The latter, for obvious reasons, is known as a remote system, and is necessary for larger-than-normal condensing units with capacities of up to 7.5 horsepower. In a remote system, the refrigerant must be added at the time of installation. For smaller walk-ins, there’s also a plumbing configuration called a quick-couple system, which is shipped from the factory fully charged with refrigerant. This definitely simplifies installation. However, you may need the added power of a remote system if your kitchen has any of these drains on the walk-in’s cooling ability: frequent door opening, glass display doors, multiple doors per compartment, or an ambient kitchen temperature that’s near 90 degrees Fahrenheit.

Modern walk-ins sometimes offer a frozen-food section in addition to the regular cooler space. There are pros and cons to this concept. It may ease the load on the freezer, because it’s already located inside a chilled airspace; but it also can’t help but reduce overall usable space, because it requires a separate door. You can also order your walk-in with a separate, reach-in section that has its own door and shelves. Although this may save the cost of purchasing a separate reach-in, some critics claim that a walk-in is not designed to do a reach-in job, such as storing uncovered desserts. Do you really want them in the same environment as cartons of lettuce and other bulk storage items? There may be cleanliness or food quality factors to consider.

The doors should open out, not into the cooler itself. The standard door opening is 34 by 78 inches. Several door features are important for proper walk-in operation. These include: A heavy-duty door closer. Self-closing, cam-lift door hinges. If the door can be opened past a 90-degree angle, the cam will hold it open. A heavy-duty stainless steel threshold. This is installed over the galvanized channel of the door frame. A pull-type door handle, with both a cylinder door lock and room to use a separate padlock if necessary. Pressure-sensitive vents, which prevent vacuum buildup when opening and closing the door. An interior safety release so no one can be (accidentally or otherwise) locked inside the cooler.

Other smart features that can be ordered for walk-ins are: A thermometer (designed for outdoor use, but mounted inside the cooler) with a range of 40 to 60 degrees Fahrenheit. A monitoring and recording system that keeps a printout of refrigeration temperature or downloads to a computer. Glass, full-length door panels (like those in supermarkets and convenience stores), sometimes called merchandising doors, either hinged or sliding. Heavy-duty plastic strip curtains inside the door. (One manufacturer claims a 40 percent energy savings with this feature.)

A foot treadle, which enables you to open the door by pressing on a pedal or lever with your foot when both hands are full. Three-way interior lighting, which can be turned on from outside or inside the cooler, with a light-on indicator light outside. Inside, the light itself should be a vapor-proof bulb with an unbreakable globe and shield. When space is at a premium, think about whether it is practical to install an outdoor walk-in unit. This is an economical way to add space without increasing the size of your kitchen, and you can purchase ready-to-use, stand-alone structures with electricity and refrigeration systems in place. They come in standard sizes from 8 to 12 feet wide and up to 50 feet in length, in 1-foot increments.

They range in height from 7.5 to 9.5 feet. Look for a unit with a slanted, weatherproof roof, a weather hood, and a fully insulated floor. Outdoor walk-ins cost about half of the price of installing an indoor kitchen walk-in, so this is a money-saving idea if it works in your location. If your demands for walk-in space are seasonal, consider leasing a refrigerated trailer, available in most metropolitan areas on a weekly or monthly basis. They can provide an instant 2000 cubic feet of additional storage space, which can be kept at any temperature from 40 to 80 degrees Fahrenheit. They use basic 60-amp, 230-volt, three-phase electricity. Ask if the lease agreement includes hookup at your site and service if anything goes wrong.



Source by Franco Zinzi

5 Mom Seduction Tips

Sometimes mothers are just plain sexy. Curvy and confident, some guys will find them to be irresistible. The trouble is, they’re usually so busy with their kids, it’s hard to effectively get them into bed! I’ve come up with a few mom seduction tips, that will maximise your chances of getting with a mature woman, even if she’s still married!

5 Mom Seduction Tips

1) Play the caring “dad” type. Most mother’s will appreciate a guy who’s kids like them. Play with them, take them out, but don’t get so close as to treat them as your own. She might get a bit jealous or protective if you do that.

2) Mother’s work hard all day, then come home to cook, clean, and put the kids to bed. Offer to cook dinner for her and the kids. As you get closer, you might want to offer to pay a babysitter to look after her kids while you take the mom out for dinner.

3) If she’s married, you’ll obviously want to try alternative methods. You need to isolate her from her husband and kids. You might be surprised at how many working married mothers frequent some of the classier clubs and bars.

4) Emphasize your passion for excitement and new things. Mothers generally have a very autonomous life. Waking up early, making breakfast for the kids, sending them to school, cleaning the house, etc.. Spice up her life with an exciting night out on the town!

5) You’re going to need to work hard on gaining her trust. Since she’s got kids, they’re going to be her number 1 priority. Playing the “bad boy” doesn’t go well with mom seduction.



Source by Andrew Lore

The Difference Between Industrial, Retail and Commercial Real Estate

Before we answer this question, it might be helpful to actually define each term first.

Retail and industrial are both considered ‘commercial real estate’ (as opposed to ‘residential real estate’). Commercial real estate refers to buildings or land intended to generate profit; industrial and retail are simply sub-categories of commercial real estate.

Firstly an industrial property is defined as a property used for the actual manufacturing of something, and can be considered either a factory or plant. This is usually zoned for light, medium or heavy industry. This includes things such as warehouses, garages and distribution centers etc.

Retail property is a commercially zoned property used solely for business purposes, the actual selling of the product, rather than its manufacture – retail stores, malls, shopping centers and shops all huddling nicely under the retail umbrella.

Generally, businesses that occupy commercial real estate often lease the space. An investor usually owns the building and collects rent from each business that operates there.

There are four primary types of commercial real estate leases, each requiring different levels of responsibility from the landlord and the tenant.

Single net lease – tenant is responsible for paying rent and property taxes.

Double net lease – tenant is responsible for paying rent, property taxes and insurance.

Triple net lease – tenant is responsible for paying rent, property taxes, insurance and maintenance.

Gross lease – tenant is responsible only for rent; the Landlord pays property taxes, insurance and maintenance.

If you find yourself considering Commercial property ownership, there are a few things that you would do well to keep in mind:

1) Attractive appearance – the last thing you need is a vacant commercial property in Sydney for any length of time. Think how prospective tenants think: what will their customers want to see?

2) Aesthetic entrance – first impressions count, simple, simple stuff. This is a great tool for putting your prospective clients in a great frame of mind… and their clients.

3) Natural Light – in especially high demand nowadays

4) Location – close to other offices, public amenities, transportation etc.

Since 1980, retail property has returned an average of 9%, though is currently returning around 6%. Industrial real estate tends to be the most volatile, and is currently returning around 7% (as opposed to its peak of around 12% during the 1990’s recession).

And obviously, no matter which form of commercial property you’re considering, read the lease carefully. Sounds like a silly thing to say, but you’d be very surprised at the issues that can become issues simply because things weren’t read properly!



Source by Hannah Armstrong

Pay Attention to Details

“The magic behind every outstanding performance is always found in the smallest of details.”

If you long to accomplish great and noble tasks, you first must learn to approach every task as though it were great and noble. Even the biggest project depends on the success of the smallest components.

Many people downplay small details, dismissing them as minutia-the “small stuff,” that we’re encouraged to ignore. But, in fact, our whole environment is simply an accumulation of tiny details.

Although we measure our lives in years, we live them in days, hours, minutes and seconds. Every action-every detail of our lives–has bottom-line repercussions, and it’s dangerous and derogatory to think of any of those details as trivial, unimportant or inconsequential.

Successful people, in many walks of life, understand the importance of detail:

· Crime scene investigators know that it’s often the smallest, most obscure detail that results in the arrest and prosecution of criminals.

· Athletes and coaches are all too aware that one minor misjudgment can swing momentum to their competitor and result in a loss rather than a win.

· Doctors and nurses understand that the slightest mistake or loss of focus can result in a tragic situation that carries massive liability.

· Business people carefully oversee the details of their products and services, knowing that one simple slip up can cause a series of events that negatively impacts the bottom line, brand integrity, and public perception.

· Engineers and architects know that the stability of the most gigantic structure depends on the integrity of its smallest element; a failed bolt or a misplaced pin can have huge consequences.

· Fireman, first aid responders, and other emergency personnel are trained to focus on details even as a tragedy unfolds, as every second can make the difference between life and death in an emergency situation.

· Amusement parks know that the safety and physical well-being of their guests-and the financial viability of the company-require consistent and meticulous attention to the minute mechanical details of rides and attractions.

· Computer programmers spend their careers tightly focused on detail, as one incorrect digit in a code of millions can create an operational nightmare for the end user.

· Automotive detailers make their living by restoring a car to showroom condition. This requires the removal of every last piece of lint, dirt, and grime, and the tool of their trade is the simple q-tip.

Ultimately, the key to quality in every aspect of our lives is doing little things correctly, all the time, every time, so that each action produces a quality result. When every detail is lovingly attended to, and each step in the process is given complete and careful attention, the end result inevitably will be of the highest quality.

Passion for your work, a pervasive commitment to quality, and relentless attention to details are essential markers of excellence. Quality work and an appreciation for the importance of details benefit not just the clients a business serves; these attitudes and habits also bring joy and peace of mind to the person who delivers the work. To know how to do something exceptionally well is to enjoy it.

The magic behind every outstanding performance, exceptional meal, fine piece of furniture, jewelry, or clothing is always found in the smallest of details. Those who enjoy the greatest success understand that it takes hundreds of small, seemingly insignificant details repeated perfectly day in and day out to create an unforgettably excellent experience.

The people who deliver superior results are not simply doing more of the same things everyone else does; they are doing better things. Very small differences, consistently practiced, produce superior results.

In business, it is the attention to the little things-the details-that create and build long-term customer loyalty.

From the training of employees and the quality of products and services, to the type of stationary used in correspondence and the music customers hear when placed on hold, a successful company knows that every detail counts. The thread count of a sheet, the font style for a product’s label, the lighting of a room, the welcoming smile, the floral display in the lobby, the polish and shine of a doorknob, are all small details that leave big impressions. In the successful organization, no detail is too small to escape close attention.

If you believe you are too busy to focus on details, or that attending to the ‘minutia’ of your business would make you less effective in delivering your services, I encourage you to re-examine your thinking.

Further, I can tell you this with confidence: No matter what business or personal activities you are engaged in, you will be continuously challenged by larger problems that could have been prevented if you had paid closer attention to the details at the beginning.

The details of your work affect your company’s ability to compete and prosper. A careless or cavalier approach to details is the kiss of death to progress. Those committed to excellence know that the real threat to success isn’t the Armageddon of some huge and horrible slip-up; it’s the much more insidious danger of being nibbled to death by the smallest of mistakes or oversights. No lapse of judgment, taste, or quality can be shrugged off by a true professional. Successful people know that everything counts.

It’s not that the devil is in the details, but that every detail contains a seed that can potentially make the difference between success and failure. Therefore, if the benefits of hard work are to be maximized attention to detail is a must.

Excellence in any endeavor is a production in which every little detail tells a story about one’s intention, commitment, and character. Pay attention to the small stuff. Consistent attention to details produces excellence-that’s why every detail counts!



Source by Gary Ryan Blair

Considerations Of Women Before Stepping Into A Relationship

So what is it about you that can draw one person but turns another off? What are the factors that will lead to sexual or emotional attraction, or even love at first sight? Understanding which of these factors will make someone else fancy you underpins all the work involved in enhancing your techniques to achieve success.

Did you ever meet someone you feel for instantly?

Superficial attraction is governed by social ideals of looks and behavior, but to be deeply appealing to a potential partner you will have to your way through much deeper layers of animal instinct and emotional baggage. There is a need for genuine, long lasting attraction that is individual, and based on complex values. You have your own blueprint, and so does the one you fancy.

The appeal of stereotypical good looks is primarily a matter of social success. Women tend to be less swayed by visual impressions than men. This often makes us easier to please in the looks department. If a man is aesthetically challenged, a woman will often assess his potential for change and improvement. The question is whether this man can be groomed and tidied up?

Another crucial value of what women are looking for that joins and what does not: Will this person provide me with healthy offspring?

You want sex to bond, and to have fun, and to procreate. Your potential girlfriend will be rating your value value in terms of all three, even if the last option is unlicensed or unpopular on a conscious level. You will be studied for signs of good health and breeding potential.

We all seek emotional 'balances' from a new relationship. These are the rewards and comforts that come from conversation and behavior. Will you make your partner happy? To re-create comfort, or repeat patterns of love, people often seek out the familiar, even when that pattern of relationship was heavily dysfunctional. Ever wondered why you always see people getting divorced again and again with alcoholics or partners forward to family violence?

The last factor that a woman will consider before she gets involved in a relationship is to use logic or intellectual reasons. A woman hunts for someone who can give her security, which makes it possible for a woman to be attracted to wealth and power. This is because the woman feels that the powerful and rich man can take better care of her needs rather than the handsome impoverished man. If a man is good looking and wealthy, she might consider the man to be too seductive to other women based on the qualities he possess.

There is a way to make sure that the dream girl you desire be mesmerized with your actions based on any circumstances. Get the guide 'Guy Gets Girl' by Tiffany Taylor to be able to make sure that your dream girl gets involved in a relationship with you. 'Guy Gets Girl' is a dating guide which teaches you how to decipher her reasons to be involved and how you use it to your advantage. Get your copy today!



Source by Jeanice Hilton Freeman

5 of the Best Selling Strategies For a Slow Property Market

It is easy to buy into the negativity surrounding the global financial crisis, but forget about the bad press and follow these simple rules to ensure your house sells for the price you want, when you want.

1) Get straight onto having a big spring clean inside and out, by tending to repairs, cleaning, de-cluttering and depersonalizing the space. It may be that a garage sale is in order. Leave yourself plenty of time to do this. Clearing out the things you do not need for daily living and those that are very personal to you, will help your buyers to see the property's features more clearly – and picture themselves living there.

2) Keep in mind things like what you paid, how much you owe on your mortgage, the amount you need to finance your next home and memories of your time there, do not determine your home's selling price. Also, renovations are not the big ticket to a higher selling price that many homeowners imagine them to be.

3) Go to as many 'open for inspections' as you can in your street and suburb. Do a comparison on features like location, aspect, block and house size, and property condition. Take note of the asking price and eventual selling price. Going along to open homes is also a good way to meet the real estate agents actively selling in your area.

4) Give thought to the type of buyer / s who would buy your property. Use the number of bedrooms, yard size, and location to services as a guide. Ask yourself what it was that attracted you to the property and the area when you bought.

5) Choose an agent who knows and has a track record of sales in your area. There is little point to hiring an out of area agent who will have much less of an idea of ​​your market, compared to a locally based agent. You also need an agent who's prepared, has excellent communication skills, enthusiasm, and good problem solving skills. Look too for confidence, but without bragging. Be very clear that you will not hire based on price.



Source by Donna Ross

Is Your CV/Resume/Profile Selling You Enough?

Have you ever wondered why you are getting few callbacks despite the fact that you have sent out literally thousands of CV’s via email and dropped even more in mailboxes?

Many job seekers face this kind of dilemma constantly and are unable to tell what the real issue is; they have the necessary qualifications and experience but are unable to go beyond the first stage.

A CV / Resume works like the most essential tool for your personal advertisement; it must have the useful content to promote and sell your experience as well as skills during an interview. Your resume must be designed with all important details so that it can present you well for particular opportunity.

If this is your story, your CV might just be the reason why you are stranded in the job market. As a job seeker, your CV is a marketing tool for your brand (You). It is your first foot in the door and like many others, it is a chance to sell yourself and make the hiring manager see why you might be a great option for the open position and the first section of a resume must be capable enough to present clear picture of your experience and abilities. It is important that you brand is not lost in the crowd; there will be many other CVs competing for attention and if your CV does not cut it at first glance, the recruiter will trash it after scanning the first couple of lines.

Would you rather get a shoddy once over or a call to interview?

A great CV is expected to be:

Precise: Make your CV concise and straight to the point. Leave out the unnecessary details. Recruiters want to see ONLY the important details. If you think it is not important, it probably needs to be taken out.

Tailored to fit: Create a CV specific to the job you are applying for. Many job seekers make the mistake of using the same CV for every job application. If it does not contain the specific qualifications and experience the recruiter is looking for, chances are that it will end up in the bin.

Properly Formatted: details need to be kept in a standard format. Use same font all through, make your alignment uniform throughout the document and restrict your bullets to a particular design. No recruiter wants a CV that has information all over the place.



Source by Ashok Reddy

How To Write An eBook That Will Sell

People still buy eBooks. There are many online business owners, information marketers and bloggers who generate a substantial revenue selling their eBooks. You probably already know this, and are looking to write an eBook yourself. so how can you write an eBook that sell?

Why Will People Buy Your eBook?

When you write an eBook, your content will probably comprise of information and facts that you have acquired and gathered over a period of time. So why should people buy your eBook when they can search the internet and probably get that information for free?

To start with, how much time have your target audience got to spend time searching for that information? If and when they do find that information, how do they know it’s correct or from a trusted source? After all, we all know that not everything on the internet is true.

Build A Relationship With Your Audience

People buy eBooks from people they know, like, trust and respect. When your website illustrates your knowledge in your specialized niche, you will earn the trust of your audience. Provide good value content on your website that your website visitors can see, read, listen to or watch for free.

If the information that you give away for free is good, they will then be more inclined to buy information from you rather than rely on unreliable information from a non-trustworthy source.

Provide Solutions To Their Problems

When you need an answer to a problem how much time are you willing to spend looking for, locating and verifying it?

Your prospects are time poor and need a solution to their problem quickly from someone they can trust. Your sales messages will have told them that your eBook provides information that will help them to solve a problem or that will make their life easier in some way.

So when someone makes the decision to buy an eBook from you, they’ll want that information immediately. Ensure that your sales delivery process is smooth, safe and secure, and gets your eBook to them quickly.

And, if you offer a full money-back satisfaction guarantee, there is absolutely no risk to them at all.

Understand Your Customer

Success online is all about understanding your market intimately. You must know your potential customers inside and out. When you write an eBook, the topic you write about should be something you know extremely well, or can research exhaustively. It should exceed your customers expectations so that they will come back and buy from you again.



Source by Jon Allo